My first encounter with the brand Caterpillar was during my college days and it was a pair of shoes, work boots and casual shoes. Those shoes were tough, really tough.I only found out that Caterpillar was a manufacturer of construction and mining equipment, and other heavy equipments a few days after, and now they have mobile phones. Caterpillar realized that mobile phones should not only be smart, they have to be tough too.
Caterpillar’s current flag bearer is the B15Q. The B15Q is a truly rugged smartphone designed for use in any harsh environment, just like our country.
- 4″ Touchscreen Display with wet finger tracking
- Media Tek, 6582M Quad Core 1.3Ghz and 1GB RAM
- 5MP Camera with LED Flash and HD video
- Scratch resistant Corning® Gorilla® Glass
- IP67 certified – dustproof, waterproof(up to 1m for 30mins), shock/drop proof(1.8m)
Inside the box are the basics – cable, wall charger, earphone, and documents that we never really read. The phone itself feels rugged and sturdy. The back panel means business, it can easily intimidate any phone that comes near to it.
The B15Q the exterior is made of silver anodized aluminium body, toughened casing, and Gorilla glass. The back cover was easy to remove, but I had a hard time putting it back to its place. It has to be secured and locked properly to make sure that no water or dust can penetrate its shell.
It’s shock proof and withstand a drop from 1.8 meters or 5’11”.So instead of panicking “Oh f**k, I dropped my phone! Arghhh!” It’ll be like, “Oops, I dropped it again.“
It comes with KitKat out of the box, and its pre-installed with the popular keyboard app, Swiftkey. It also comes with CAT mobile apps including Ocean Shark Tracker, sounds cool right? The hardware is equipped with Waves MaxxAudio®, which delivers high class audio performance throughout the phone, a dual noise-cancelling microphone that allows for clear conversation even in loud environments, and a battery that has 16.3 hours of talk time
The B100 is the basic call and text phone, but don’t get fooled. This one is also IP67 certified. The ergonomically designed keypad means you can use it without taking off your gloves – especially useful in chilly weather, still works perfectly in temperatures from -25 (-13°F) to 55°C (131°F). It’s battery life has a talk time of up to 10 hours. It has an extendable memory of 32GB via Micro SD, that’s a lot of songs to keep you company while working.
Caterpillar Mobile phones are said to be sold to corporates and businesses, probably those who are in the mining, construction, engineering, and other jobs that require hard hats. It will also be exclusively available to accredited dealers which is still in the works. I will update the post as soon as I get the information.
Caterpillar may not be as popular as the leading smart phone brands, but it definitely has a market, and its market needs a phone like this. It doesn’t have to be fancy, popular, or colorful. It has to be smart, and tough.