Renowned actress Kathryn Bernardo and leading consumer electronics brand TCL Electronics have renewed their successful partnership, solidifying their commitment to inspiring Filipinos to achieve greatness.
A Match Made in Memories:
Kathryn, a self-proclaimed TCL fan since childhood, expressed her excitement about continuing the collaboration:
“I remember that big gray box, wala pang smart TV dati,” Kathryn shared fondly, “and the beautiful memories I have with that TCL TV. Every night, after finishing homework, we would bond with family, watching shows and cartoons.”
Beyond TVs: A Journey of Growth:
The partnership extends beyond televisions, encompassing TCL’s full range of innovative products like air conditioners, washing machines, and refrigerators. Kathryn shared her admiration for the brand’s growth:
“I’m grateful and humbled to be part of this journey. TCL has grown alongside me, offering even more options and exciting products. It’s truly inspiring!”
Inspiring Greatness, Together:
TCL’s CEO, Loyal Cheng, echoed Kathryn’s sentiments, highlighting their shared values:
“We are thrilled to have Kathryn back as our brand ambassador. She embodies our vision to empower people to pursue greatness, just like TCL strives to do through its innovative products.”
Exciting Collaborations Ahead:
Kathryn will be the face of upcoming campaigns for TCL’s diverse product portfolio. Shae Xiaoling Yu, TCL’s Marketing Head, expressed their enthusiasm:
“We have many exciting plans for Kathryn this year. She’s a perfect fit for TCL, inspiring millions with her talent and dedication, much like our brand message ‘Inspire Greatness’.”
Kathryn, in turn, shared her anticipation:
“I’m looking forward to these exciting launches and grateful for this continued partnership. As someone who grew up loving TCL, it’s an honor to be part of their biggest campaigns.”
Beyond this renewed partnership, TCL Electronics remains committed to its promise of uplifting Filipino lifestyles through its innovative and quality consumer electronics.
