Since its launch in the Philippines, the global messaging and call app continued to roll out exciting new features that brought its Filipino users closer together. LINE sees this as one of million reasons to celebrate its evolution from a budding messaging application to a full-fledged mobile ecosystem with pools of rip-roaring features.
“With the launch of LINE service and TV commercial last year, LINE has become one of the leading mobile platforms in the Philippines,” said Greg Kim, head of LINE Philippines, during the event. “We have come up with a campaign exclusive for the users in the Philippines for them to connect and be closer to their beloved friends and families.”
What makes LINE special?
1. LINE Premium Call
Make low-cost calls local and international on both mobile and land lines with LINE app. LINE has over 490 million users worldwide to connect to.
2. LINE Partnerships
LINE Philippines has also launched partnerships with some of the country’s biggest names from various industries—including Jollibee, Bench and Family Mart. LINE will be giving away coupons with 300 LINE Premium Call credits to diners of 23 Munchpunch affiliated restaurants in 100 branches from August 14th to September 13th. These call credit coupons will also be given out to online shoppers of Lazada website from August 14th to 23rd.
3. Better Call Quality
As a part of this commitment to consistently improve the quality of LINE calls, LINE conducts ceaseless research and experiments under the testing environment that meets the rigorous international standards, including ITU-T (International Telecommunication Union’s Telecommunication Standardization Sector) recommendations.
As a result, LINE’s voice call usage experienced a huge leap of 5.6 times and the clarity of the voice quality improved by 120% between late 2012 and the first half of 2014. Moreover, Japan’s leading newspaper Nikkei even recognized LINE Premium Call as the Best New Product of Q2 in 2014 based on its competitive price and quality.
4. There’s LINE in every platform
Android – iOS – Windows – Blackberry – PC – Mac
5. Tons of Apps, Games and Stickers
LINE Family Apps – LINE camera – LINE Play – LINE Card – LINE Brush – LINE Game- LINE Pop – LINE Bubble! – LINE Pokopang – LINE Cookie Run – LINE Wind runner.
6. Matteo Guidicelli, Jessy Mendiola and the Cute LINE Characters
“LINE is my number one choice when it comes to communicating with my loved ones,” said Jessy Mendiola, one of this generation’s leading actresses. Likewise, host-actor Matteo Guidicelli said that nothing can match LINE in terms of call quality.