The Travel Club+ Shangri-La Plaza recently hosted an event bringing together industry leaders and partners to celebrate a shared vision for enriching travel experiences and promoting local tourism. This initiative marks The Travel Club’s evolution beyond retail, positioning it as a hub for purposeful travelers.
Backed by the Tourism Promotions Board (TPB), this partnership aligns with the Department of Tourism’s #LoveThePhilippines campaign. The collaboration aims to spotlight culturally-rich destinations across the country, grounded in the belief that well-informed travel leads to transformative experiences. Travelers can anticipate exclusive access to The Henry Hotels & Resorts’ distinctive hotel stays nationwide, along with special perks for The Travel Club community
Hanky Lee, Innkeeper of The Henry Hotels & Resorts, commented, “TPB promotes the country as a world-class destination; The Henry celebrates its beauty through boutique stays; and The Travel Club+ brings it all together through meaningful experiences. This collaboration sparks wanderlust and encourages us to rediscover the Philippines—one city, one destination at a time.” Marga Nograles, COO of the Tourism Promotions Board, added, “The world is traveling and looking for more meaningful and purposeful experiences. At TPB, we take that to heart—which is why we seek partners who understand and share this sentiment.”
Jimmy Thai, CEO of Primer Group of Companies (including The Travel Club), emphasized, “This gathering affirms our long-standing mission to promote the Philippines as a world-class destination. For 35 years, Primer and The Travel Club have built a community of travelers who seek purpose, not just places. Through partnerships like this with The Henry Hotels and TPB, we spotlight local gems and support meaningful, eco-conscious travel.”
Experience the Journey: Event Highlights and Partner Support
Guests at the launch event experienced tasting stations from Apartment1B, a curated wine tasting by Woomera Wines (a local brand), personalized keepsakes, and curated corners. These elements introduced the program’s central theme: that travel is a deeply personal experience.
This collaboration is supported by the Tourism Promotions Board Philippines, the Department of Tourism, and various brand partners including Delsey, TUMI, Hydro Flask, Allbirds, World Traveller, Columbia, Traveler’s Choice, Kermit Siargao, Messy Bessy, and Henry and Sons, all committed to enhancing Filipino journeys.
The Travel Club continues to expand its partnerships, reinforcing its role as a travel companion focused on the entire journey. The brand’s commitment is encapsulated by the tagline #KnowBeforeYouGo.
Dream Escape Raffle and Promotion
As part of the ongoing celebration, travelers have an opportunity to book and win a dream escape. Customers who shop at any The Travel Club+ store will receive an exclusive promo code for booking a stay at any Henry Hotels & Resorts property. Each successful booking made from April 15 to June 30, 2025, earns a raffle entry for a luxurious 3-day, 2-night stay at The Henry Hotels & Resorts. Travelers can find more details by visiting The Travel Club and The Travel Club+ stores nationwide or exploring curated journeys and travel essentials at www.thetravelclub.ph.
