Viu Original Pays Tribute K-Drama Fans with K-Love

Viu Original Pays Tribute K-Drama Fans with K-Love

Viu, the home of the most popular K-Drama’s streaming platform is taking top-tier local talents to the global stage! K-Love, an original series from viu pay homage to K-Drama enthusiasts exclusively to Viu-ers this October with K-Love starring Iza Calzado, Isabelle Daza, Gabby Padilla, Sue Ramirez and Jake Cuenca.

It mirrors the story of K-lover friends, whom we like to call the K-squad, and how K-drama inspires them to live vicariously in search of their own happy endings. K-Love doesn’t only top-tier local artists. The team behind them are also an award winner. Written by Palanca-winning author Tweet Sering, Directed by a seven-time Emmy winner, Bobby Yan, Lea Dizon from Walt Disney Studios, Katherine Visconti (writer on Designated Survivor, FB, and Chicago PD), celebrated Hollywood producer Corinna Vistan, and fashion stylist Pam Quiñones.

Viu, PCCW’s pan-regional OTT video streaming service, announced the premier of K-Love, the latest  Viu Original title from the Philippines. Always looking to deliver content from Asia that resonates with Asian audiences, this series is a homage to fans of K-Drama, a dedication to all who have cried and laughed along with each episode. Iza Calzado, Jake Cuenca, Isabelle Daza, Sue Ramirez, and Gabby Padilla lead an all-star cast that walked the red carpet for the media conference and screening at the Greenbelt Cinemas on 8 October. 

Mr Vinchi Sy-Quia, Assistant General Manager of Viu Philippines, shared how Viu  aims to bring forth top-tier local talent to the global centerstage, “We are thrilled to start the quarter with a story that will undoubtedly touch Viu-ers’ hearts. K-Love, a  Viu Original from the Philippines, is a testament yet again to our pursuit of working with the best, contributing to the Filipino creative ecosystem by producing endearing stories with high standards.” 

The award-winning team behind K-Love includes director Bobby Yan, a seven-time Emmy-award winner, and creator Corinna Vistan, who previously worked at Marvel Studios as a Content Producer for theatrical releases and lent her expertise to record-setting blockbusters such as Avengers: Endgame and Ant-Man and the Wasp.  

Corinna shared that K-Love is the first concept she pitched when she became Head of Content Development for Viu Philippines, “I came home from the US thinking all my friends were going to ask me about my experience working on Avengers Endgame, but all they could talk about was their fascination with Korean dramas! I  realised that similarly, K-Dramas had their own set of hardcore die-hard fans. This world really interested me so I wrote the concept for K-Love.” 

Aside from the characters, the team’s dynamics behind the scenes makes K-Love even more interesting. 

Follow the K-squad for those “100% relate!” moments and feeling that only K-drama fans will understand. Don’t miss the premiere of this series streaming on 14 October with brand new episodes every Friday exclusively on Viu and simulcast in 16 markets across Asia, the Middle East and South Africa.