Here’s a partnership that’s seriously vital for Philippine culture: LG Philippines has reaffirmed its commitment to heritage conservation by donating LG PuriCare™ Dehumidifier units to the National Museum of Fine Arts.
Museums are much more than just display spaces—they are highly controlled environments where minute climate changes can spell disaster for irreplaceable masterpieces. With the Philippines’ tropical humidity being a constant threat, these state-of-the-art units are now deployed across key galleries, ensuring delicate works remain safe from warping, mold, and pigment deterioration.
This high-tech support strengthens the National Museum’s internal climate regulation systems, protecting our most vulnerable and valuable pieces. In the iconic Spoliarium Hall, Juan Luna’s “Spoliarium” (1884), “Josephine Sleeping,” and other masterpieces are now better protected against environmental damage. The preservation efforts extend to the Silvina and Juan Laya Hall for historical works like “Bataan” and “Rape and Massacre in Ermita,” the Dr. Jose Rizal Hall for the 1923 “Portrait of Dr. Jose Rizal,” and the Vicente and Carmen Fabella Hall for National Artist works like BenCab’s “Sabel” (1966).
Innovation Meets Conservation
Why LG? The LG PuriCare™ Dehumidifiers are designed with performance and conservation safety in mind. They feature a highly efficient Dual Inverter Compressor for faster moisture removal and significant energy savings—a practical feature for a large cultural institution. Hygiene is maintained via UVnano™ technology, which inhibits bacterial growth in the water tank. Plus, their ultra-quiet 33dB operation ensures that conservationists and visitors remain undisturbed. Engineered for seamless integration, the units include ergonomic handles, smooth-glide wheels, continuous drainage, and smart connectivity via the LG ThinQ™ app for real-time monitoring and remote control.
LG Philippines Managing Director Mr. Nakhyun Seong emphasized the importance of the donation, stating, “LG is proud to be a partner in preserving the nation’s cultural treasures… It’s a privilege to support institutions that celebrate Filipino identity and creativity. Life’s Good when history, heritage, and innovation come together.”
National Museum of the Philippines Director-General Jeremy R. Barns highlighted the urgent need for such technology in the face of the tropical climate, noting that humidity is one of the biggest threats to their fragile works. He stressed the profound cultural significance of the pieces being protected. “Spoliarium is the most iconic work of art in the Philippines,” he said, calling it not just a piece of history, but a “living symbol of our national identity.” With each unit capable of removing up to 30 liters of moisture per day, LG’s advanced technology works silently in the background, defending masterpieces by Luna, Amorsolo, Hidalgo, and Cabrera against the invisible threats of time and decay.
This donation marks a significant step in the growing partnership between LG and the National Museum, which started with digital displays and has now expanded to critical conservation technology. It’s a powerful statement: supporting the arts supports the soul of a nation, ensuring that Filipino art, culture, and history are not just preserved, but remain visible, accessible, and alive for generations to come.
