Global fashion giant UNIQLO takes style and functionality to the next level as it launched its 2014 Fall-Winter Collection at the SM Megamall Fashion Hall. Carrying the brand concept of “Lifewear,” or clothes that make life better, the new designs are highly functional, affordable, and of outstanding quality, fulfilling the practical demands of fashion-forward Filipinos.
“We call our design principle ‘LifeWear’ because our projects equip wearers for whatever life offers, so they can conquer every day in style,” said Fast Retailing Philippines, Inc. Chief Operating Officer Katsumi Kubota. “More than looking good, UNIQLO creates clothing that provides exceptional comfort, great quality and functionality, and value for money.”
Individuals on the go can gear up for travel, play and work with the latest items from UNIQLO’s 2014 Fall-Winter collection. Amazingly warm yet surprisingly light, Ultra Light Down collection can be folded conveniently into tiny, portable pouches for easy suitcase packing. New designs come in 90-percent down and 10-percent feather for a luxurious look and feel, while the latest Parkas feature aluminum-enhanced lining to help retain heat on cold days.
The latest UNIQLO Fleece uses mineral-infused heat storage thread that helps increase clothing temperature by about 1.5 degrees Celsius, making the latest designs the warmest yet.
Going beyond comfort this season, UT Sweats sport a stylish new look marked by artful prints and flattering silhouettes. New designs come in the finest, softest fabric, making them comfortable and cozy to lounge in, yet stylish enough to be worn outdoors. UNIQLO also breathes new life into classic Flannel, with new colors, modern details, and a slimmer silhouette.
The new collection also features stylish staples and trendy pieces for an updated wardrobe that can go from work to play. Blending sophistication, versatility and comfort, the modern Smart Style Pants feature a smart, tailored look for professional yet stylish ensembles. The brand also brings the timeless elegance and effortless chic look of the Parisian fashion icon to the new Ines de la Fressange collection.
Fashionable individuals can also stay bundled up during the cold season with the latest UNIQLO Extra Fine Merino Knits, made of high-quality, soft merino wool. Featuring special anti-pilling technology, designs are machine-washable and made to endure even when worn and washed regularly.