Golden Haven, One of the Largest Chains of Memorial Parks in the Country, Agile Through Change

Golden Haven, One of the Largest Chains of Memorial Parks in the Country, Agile Through Change

Through the years, Golden Haven Memorial Parks has consistently borne the distinction of being a leader in the deathcare industry.

The company first achieved this fine reputation through the elegant and tasteful architectural designs that mark their more than thirty locations nationwide. Soon, visitors came to appreciate how Golden Haven combines the natural beauty that surrounds the parks with thoughtfully designed spaces where families can create new joyful memories as they honor their dearly departed. 

But more than the serene beauty of each Golden Haven park, it is the company’s ‘Alagang Golden’ that makes this chain of memorial parks stand out. The Alagang Golden way bolsters the company’s intent to provide the best possible service to its clients. It also drives Golden Haven to constantly innovate and adapt to changes engendered by these trying times.

With the country still in the grip of the pandemic, Golden Haven Memorial Parks demonstrates the Alagang Golden way by investing in the safety of both clients and park employees. The “new normal” being in a state of flux, Golden Haven is primed to keep on providing the same thoughtful service to its clients. This readiness is highlighted in Golden Haven’s “The New Normal But Same Alagang Golden” campaign. 

Towards this end, Golden Haven has launched the first and only real-time interactive wake viewing in the Philippines, wake connect. By accessing Golden Haven’s official website, bereaved families and kin are able to attend wake and funeral services from the comfort of their homes—and in real time, too. This way, social distancing can be observed even as loved ones who reside here and abroad pay their last respects to the departed. 

Another online service currently available on the official Golden Haven website is a virtual tour of the memorial park, which gives prospective buyers and investors a glimpse of its top-tier amenities. With just a few clicks, they can explore any Golden Haven park virtually—in full screen and with a 360-degree view of its exceptional features, complete with the parks’ solemn ambiance. 

Finally, Golden Haven’s current clients may now do official transactions online. Making reservations, scheduling park visits, and bills payments can all be completed through the Golden Haven website or by accessing QR codes posted on Golden Haven’s official Facebook page

Golden Haven’s transition into the digital space also applies to advertising. During the last Undas season, Golden Haven introduced a new way of storytelling, through their golden moments campaign, a series of heart-warming video presentations that can now be seen on their website through scanning a QR code on their newspaper ads, a first in the industry.

These are trying times for everyone,” says Red Rosales, COO of Golden Haven. “But Golden Haven rises to the occasion by providing efficient digital services to our clients. The same Alagang Golden philosophy that makes us a leading name in the Philippine deathcare industry is set to ensure that our clients may honor memories of their dearly departed under any or all circumstances.